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ABOUT AFRICA TRAVEL SHOWS: 
PURPOSE, MISSION & VENDOR COMMITMENT

Revenue

Our Vision

Africa Travel Shows, created by Africa Travel Connect, is a movement to celebrate, elevate, and reimagine Africa’s global image through culture, creativity, and commerce.

Our 2025 edition, brings together a vibrant collective of traders, makers, storytellers, and innovators across:

Food & Gastronomy
Lifestyle & Design
Street Market Culture

Event Venues

245 Hammersmith Road
Novotel London West – Hammersmith

Dates & Format

Friday, 12th September 2025- Business to Business (B2B) Day 9:00 AM – 7:00 PM
Saturday, 13th September 2025 – Customer Day 9:00 AM – 7:00 PM
Important

Your booking is only confirmed once full payment is received. Early bird rate applies only if payment is received by 15th August 2025.

We’re here to showcase Africa at its best — rich, bold, diverse, and unforgettable.

Terms & Conditions

Africa Travel Shows reserves the full right to:

  • Refuse or cancel any booking at its sole discretion
  • Deny participation to businesses that do not align with the event's mission, standards, or values
  • Withdraw access to exhibitor space if required documents, payments, or behaviours are not compliant with outlined expectations
Why We’re Doing This

We believe Africa is more than a destination — it’s a source of inspiration.
Africa Travel Shows is about:

  • Promoting African tourism and cultural heritage
  • Empowering small businesses and entrepreneurs
  • Connecting the diaspora to the continent
  • Telling new stories of Africa — full of pride, flavour, rhythm, and excellence
The Market’s Purpose

The Africa Travel Show Market is more than just stalls — it’s a stage, a story, and a celebration. We want each vendor to:

  • Showcase their passion and craft to a global audience
  • Inspire through food, fashion, music, design, and storytelling
  • Contribute to a marketplace that reflects the depth, richness, and innovation of African culture

Your display is your voice. Your products are your pride. Your presence is part of the legacy we’re building.

Vendor Commitment: Holding Space with Responsibility

By joining us, vendors carry the privilege — and responsibility — of being cultural hosts. That means:

  • Creating a well-presented, safe, and welcoming space
  • Being open to social media filming and interviews
  • Preparing your display for video recording (as part of our Africa Travel Shows digital series)
  • Submitting your full product list to avoid vendor duplication
  • Upholding the spirit of respect, unity, and shared success
And Above All… Have Fun!

This is your space to shine, connect, share, and enjoy.

Let’s celebrate Africa together — with music, laughter, good vibes, and community.

Bring your best. Be proud. Be joyful.

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List your Show

Got a show, event, activity or a great experience? Partner with us & get listed on Africa Travel Connect